Marketing with Research, Technology and Design

I am a London based marketing specialist that works with B2B and B2C organisations to help them deliver engaging, creative and effective marketing campaigns that support brand awareness, leads and sales by using research, technology and design.

My digital marketing services include:

Research: I offer market research reports that analyse market size, opportunities, competitors, value proposition and identifies key personas giving the right data to shape a marketing plan.

Technology: I advise, design and implement solutions for websites, social media, digital advertising (SEO, PPC, affiliate, remarketing and contextual), analytics (Google and Omniture), content management systems (CMS), marketing automation tools (Adestra, Eloqua and Exact Target) and customer relationship management (CRM) integration.

Design: I provide direction on design planning, branding and asset generation.

Click to Enlarge: Research, Technology and Design Matrix for Digital Marketing

As marketing becomes more specialised I believe it’s wise and sensible to bring in marketing partners when a project requires. I collaborate with in-house teams, preferred external agencies or work with my marketing partners often acting as the project manager as I have complete visibility of the marketing project, budget and can act as point-of-contact for stakeholders giving regular updates if needed.

On this website you can read my thoughts on marketing, view projects I’ve worked on in the marketing case studies section and contact me.